By 2020, most of the homes will have Internet in Rural India

 

By 2020, rural India, and not the cities and towns, will be home to most of the country's Internet users...and majority will be mobile-first...

>There will be 730 million Internet users in India by 2020 (up from 330 million fixed and mobile subscriptions in December 2015).

> 1.7x is the expected growth of financial technology market between 2015 and 2020.

> 75-80% of Internet user growth will come from rural India.

> 60% of adult population will use one or more forms of financial services in their daily life for purchases or to access subsidies and services.

> 175 million online shoppers by 2020 (up 3.5 times from 2015).

> 50% of all transactions will happen online by 2020.

> 75% of new Internet users will consume data in local languages. Most new users will consume content through videos.

> 70% of ecommerce transactions will happen through mobile phones by 2020.

> Fashion & lifestyle will become largest e-tailing category with a 35% contribution to ecommerce GMV by 2020, overtaking the consumer electronics segment.

Other trends

>Role of cybersecurity will become paramount Internet of Things will power smart cities, along with public-private partnerships

>Last-mile connectivity will be enabled by govt, telcos and technology providers

TelecomBuzz view:
India will be generating more employment in  eCommerce, Coding and Cybersecurity. Let's encash the opportunity.

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